What resolution should I save my images, file ... ?

Unlike our computer monitors where 72dpi makes an image appear crisp.  For offset printing we need 300dpi resolution for images to print out crisp and clear.

Note: I can not express this enough.  Please do not expand/ blow up or re-image a low resolution image to 300 DPI! (This process does not enhance the actual picture it just creates a larger file size.) Sometimes you can bypass this rule only if you have a large ( i.e. 8" x 11") low resolution picture (72 DPI) and you want to reduce its size to (1" x 1.38") and thereby increase its resolution. The reverse is not true.

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